How to Write Unique Content in 5 Ways

Here's way to Write Unique content

In the blogging world, unique content has become increasingly important. As more and more bloggers enter the field, it can be difficult to stand out from the crowd if you don’t have anything new or exciting to say.

Today, we’re going to share some tips on how to create content that’s truly one of a kind and hopefully those tips will give you inspiration to try something new in your own blog posts.

1) Reach out to influencers on social media

Over 50% of B2B purchases are now influenced by social media. Since your customers are looking for new sources of information, it’s important to reach out and engage with them on social media channels and getting influencers on board is an easy way to achieve just that.

Use sites like BuzzSumo and Followerwonk to find influencers based on your niche or industry and start connecting with them through Twitter, Facebook, LinkedIn, etc.

2) Develop niche and topic expertise

If you’re getting into blogging for business, there are a few things you should know before diving in.

The first is that there are no hard and fast rules if your core audience isn’t discussing a particular topic, you don’t have to write about it. However, if it is relevant enough, then by all means go ahead and discuss it.

3) Use Google Trends, Keyword Tool and YouTube Keyword Suggestions

Knowing what your target audience is looking for on Google is a great way to determine what sort of content you should create. Tools like Google Trends and Keyword Tool will show you how popular certain topics are and help you get an idea of how many people are searching for something.

Assemble a list of keywords, plug them into YouTube's Keyword Suggestions tool, and you'll see related terms that people type into YouTube search bars this can give you insight into which topics could be ripe for video creation.

(Read more about using keyword research tools here.) If people are talking about it on YouTube, there's definitely interest.

4) Brainstorm your most valuable resources

One of your best assets for creating unique content is your personal experience. Consider how you can take what you already know and use it to create something new, which will help differentiate yourself from others who are also writing about your topic.

For example, if you're a freelance writer think about what topics you usually cover in your work and then brainstorm different angles that would make those topics interesting to someone other than yourself.

5) Quote experts you admire

The best content comes from people who know what they’re talking about. In fact, you can even get quotes from experts on your topic.

Who wouldn’t want to read a piece of writing that quotes Einstein? I certainly would.

Zona Marwah